The Activity Channel

youtube.com/@ActivityChannelPE | 24.7K subscribers

Built for FlagHouse, a physical education equipment supplier, in 2016. The goal was to grow brand awareness by creating evergreen video content aimed at PE teachers. The channel combined practical classroom activities with product focused demonstrations.

Grew from 0 to 24.7K subscribers using a long-term, consistent content strategy.
Produced and optimized over 240 long- and short-form videos for YouTube discoverability.
Generated over 2 million organic views, with some videos reaching 100K–300K.

The channel helped position FlagHouse as a trusted educational resource, with viewers contacting the company and asking specifically for the on-screen host featured in the videos.

The Sensory Channel

youtube.com/@SensoryChannel | 5K subscribers

Built for FlagHouse’s special needs division in 2017 to grow brand awareness through evergreen content for occupational and physical therapists. The channel featured activities they could use in their sessions while also showcasing FlagHouse products.

Produced and optimized 150 long- and short-form videos that grew the channel to 5K subscribers.
Generated over 430K organic views, with some videos reaching 30K–100K.

The channel helped establish FlagHouse as a trusted educational resource for therapists and special needs professionals.

Callum Vandenberg

youtube.com/@CallumVandenberg | 6K subscribers

Started in 2021 with the aim of creating content in the film technology and cinema history niche.

In 2025, the channel grew from 1.7K subscribers to 5.2K in six months after refining its content strategy.
Videos have averaged 15K views, with some reaching 30K–250K.
Content has been featured in leading online industry publications, including No Film School, StudioBinder, and The Conversation.

The videos resonated with both film enthusiasts and industry professionals through detailed, educational storytelling.